Virgil's Zero Sugar gets a refreshingly healthy makeover

Virgil's faced a looming problem as the portfolio of craft sodas grew — the difference between zero sugar and full sugar packaging wasn't so clear. So, we gave the zero sugar portfolio a refreshed look with its own unique qualities that scream 'light' on calories but full of taste.

Organic Illustrations: loose linework with rich color alludes to the all-natural ingredients.
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Wood Texture: base wood texture is a nod to Virgil's iconic barrel imagery and positions the zero sugar lineup as a close cousin rather than a sibling.
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Clouds: the light blue sky and clouds remain true to the Virgil's portfolio, uniting the family of products while evoking joy and signaling the product is crisp and refreshing.